By Crystal Rose, Posted on 13th March, 2018 at 8:50 AM
Categories: social media
Top 10 Social Media Scheduling Tools
As the importance of social media for customer service and marketing strategies has grown phenomenally, so too has the popularity of online tools required to manage your social media business pages. Many are now turning to Google to find the “best social media scheduling tools” to help them stay ahead in the rat race. It may seem absurd and unnatural to be present on all social platforms all through the day and night to gain a few followers.
And creating alluring content keeping your target audience in mind is demanding enough.
Some of you may be asking yourself, “when do I sleep?”
And ironically, the social platforms never do.]
But successful marketers don’t stay up the entire night biting their nails either, worried about posting.
They use some mind-blowing tools.
With so many social media scheduling tools out there, it can be perplexing to find the best ones to use. You may also be puzzled by the features to choose from.
Their variety can be pretty overwhelming both for beginners and seasoned marketers.
This is why we have compiled the list of the top 10 social media scheduling tools for 2018.
Let’s get started:
Later is a great marketing tool for Instagram users who are struggling hard to draw some attention from intended users. It’s free for up to 30 posts per month. The paid options start from $9 to $49 per month. After you’ve created an account, you’ll be welcomed with the calendar view and dashboard. The calendar view can immediately help you see the dates and times you’d like the posts to go live.
The first thing to do after signing up is to upload your media files. The tool offers various syncing capabilities for ease of use with different services like Google Drive and Dropbox.
If you’re using a desktop, you can use the standard drag-and-drop technique.
Once your media gets uploaded, decide when to post and sit back and relax!
Currently used by over 600,000 top brands in the world, it’s a prevelant tool among small businesses, entrepreneurs and bloggers. They also provide an easy way of managing all your comments on Instagram.
Another advantage is that it let us garner real Instagram followers.
The other advantage of using later is that it works well with other prominent social platforms.
Buffer automates the timing of your posts on social media. It has a sophisticated interface and has options for including several networks like Facebook, Twitter and LinkedIn. A figure of 4,000,000 marketers using their platform, they have rapidly emerged as the go-to tool for post scheduling on social platforms.
Their free service works great for personal feed, and their “awesome level” of $10/month has all the features a business requires.
Creating an account is a cakewalk. You can sign in using Twitter, Facebook, LinkedIn, or even your email address. Once you’ve signed in, you can add your other social accounts which you didn’t use earlier.
You can compose tweets and status updates on a buffer and can post across a large number of networks simultaneously. An interesting feature of the tool is that it has an option called “add to buffer”, which lets buffer decide when to post.
You can create as many posts as you want to populate your social media for a week, or even more, and add them to the queue for buffer to decide when to post.
Sendible makes it super easy to engage with your audience, track results from the dashboard and monitor your brand, which can be equally useful to the business of all sizes and industries. An interesting aspect of the product is it allows you to measure your ROI from the same dashboard you use to schedule messages and manage social platforms.
Depending upon your package, which starts from $29 to $299 per month, you can manage up to 64 social profiles and can involve 12 team members. It also allows you to generate leads through your sales funnel with their social CRM and marketing automation tools.
Sendible allows for simultaneous or scheduled posting across multiple networks from a single interface. The interface provides in-depth analytics that easily measures the effectiveness of your posts in engaging your target audience.
With sendible, you can connect to your preferred social networks.
AgoraPulse is an easy and affordable tool for agencies and teams. It’s especially built for small businesses with a narrow focus. If you don’t want a large social media monitoring service, you would like to go for something that tracks on the social platforms you engage in.
The tool allows you to put all your social platforms in a unified interface and manage right from there. Priced from $49 to $299/month, Agora Pulse will enable you to schedule your posts or save them as drafts to finish later. It also enables you to send your scheduled posts to a teammate for approval.
Besides, it has an inbuilt software to help you track and respond to comments and posts easily and quickly, helping you maintain an active online presence. Using the tool, you can scan Instagram, Twitter and Facebook for mentions of your brand name along with the keywords you supply. It notifies you of these messages so you can appropriately respond. However, it does not monitor other social media platforms, news or blogs. So, ensure that your target audience uses these three avenues.
You may like to read how content marketing expert Jeff Bullas Uses AgoraPulse To Gain Thousands Of Followers .
EClincher is a feature-rich, robust tool that streamlines and simplifies the way you manage your presence on popular social media networks. It delivers a comprehensive set of capabilities and functionalities that make social media management effective, easy and fast. These features include a centralized social inbox, auto-posting, an ingenious dashboard, content curation, advanced publishing, hashtags and keywords tracking, marketing automation, social media analytics and more.
The basic plan is priced at $49 and is meant for a single user while the $199 plan is for agencies and includes six team members. The software allows you to schedule your posts for publishing to several social media networks. You can leverage on the power of your most engaging content by recycling them, eventually enhancing your engagement and traffic on a business website.
Eclincher also permits you to discover significant and relevant content from multiple sources, sites and present them in your feed. This way you can deliver content which will be loved by your audience and boost your blog audience using social media optimally.
6. Social Report
Based in New York, Social Report consists of a team of experienced and dedicated coders, marketers and designers who built their business on analytics. It’s an effective social media reporting and management solution that tracks and manages your social accounts from one place.
With the social report, you can track the performance of everything from Twitter and Facebook profiles, to website performance, business reviews, blogs and much more. All the information from your social platforms is downloaded and laid out on an intuitive dashboard effortlessly. It’s brilliant for competitive analysis. Get in-depth reports on how your posts are performing and update your profiles from one dashboard.
The Social report supports bulk post uploads, reviews and syndicates your RSS feeds, allows you to promote posts, and includes a host of scheduling and targeting options. The standard plan is set at $49/month while the advanced and pro plans have price tags of $99 and $199/month respectively.
7. Social Pilot
Social Pilot is a cloud-based tool designed for handling social media accounts of businesses of all sizes. It offers branding, calendar management, bulk posts scheduling, reporting functionalities and client management. It integrates well with social media channels like Twitter, Facebook, Google+, LinkedIn, Pinterest and Instagram.
The bulk scheduling feature allows you to create and schedule posts across different channels from just a single portal. It also offers a calendar feature where you can track your posts on a daily, weekly and monthly basis. You can choose to apply filters to the calendar and see your posts by groups and accounts. Using the calendar interface, you can drag and drop your posts to reschedule them.
Their plans are little expensive starting from $100 and hitting $800 a month. But you still get a bang for your buck considering that it has some really handy features.
MavSocial is a powerful social media management tool that supports many platforms including some Chinese ones. The one thing that makes it stand out its digital media library, where you can store your audio files, images and videos, which is a brilliant feature.
Mavsoical allows you to segregate your media into images, audio and video, and when you want to post content, you can choose them from your library. The tool also
Another interesting feature of the software is that it has been integrated with many stock image sites, which permits you to search for and purchase images. Its content calendar helps you to see your scheduled posts and rearrange them by dragging and dropping.
Mavsocial offers a free plan where a single user can gain access to Facebook and Twitter while agencies use the $199/month plan which can have five users with 50 social profiles.
9. Friends Me
Friendsplus.me has a captivating origin because their founder, Alois Belaska, is a full stack developer who launched the company after using Google + and other social platforms. Belaska found that it’s time-consuming and difficult for brands and came up with the novel concept of creating friends+me, which helps users schedule posts besides managing and sharing content on Google+ and other social sites
Reach more readers by publishing at the perfect time and improve your engagement with them. And if you don’t want to publish your posts immediately, you can schedule them at a later time. Another benefit is you can create, gather and share interesting content.
Friends+me enables you to stay productive by providing iOS and Android apps. Save content on the web using your browser extensions for future reference. You can take help of your team members to prepare and share terrific content. The tool also has a link-shortening feature that helps you to track the effectiveness of your posts.
Furthermore, friends+me offers SEO benefits to enhance the visibility of your brand and attract more visitors to your Facebook fan page and website. You can try it for $0 for an unlimited time or choose from plans starting from $7 to $215/month.
10. Post Planner
Post Planner is a software designed to improve the social media marketing campaigns and activities of a business. You can use this software to manage and share content consistently easily. Also, the tool allows you to achieve measurable, remarkable and predictable results with your posts on social media, especially on Twitter and Facebook. Eventually get more likes on Facebook photo/post.
Pricing starts at just $3/month and goes up to $99. It provides information on your best performing content for any topic, social platform, or hashtag that you can use in your campaign. The ranking is based on virality, which allows you to predict engagement on your next content confidently.
The star ratings of post planner assist you in choosing the most engaging content that’s available, and ensure up to 650% greater engagement than any other tool out there. It also has the recycle feature by which you can revive your best performing post and feed it again into the social ecosystem if needed.
What’s your top social media scheduling tool?
Social media scheduling tools come in different variations according to your preferences. But the best fit for you depends on your social media objectives. We hope you can pick at least one or more from the list above.
What are your other favourite tools that have not been mentioned above? Please give it a shout out and share why you love it.