By Crystal Rose, Posted on 12th April, 2018 at 11:27 AM
101 Facts About Instagram [ Infographic ]- Digi SMM
We are surrounded by a bunch of social media sites currently but out of all Instagram is evolving at a high rate and emerging as a powerhouse for businesses, brands, marketers and content creators. With nearly 1 billion active users that include 25 million business profiles and advertisers count 2 million, this platform cannot be overlooked.
Instagram has propelled numerous brands achieve new levels with immense followers. On Instagram, followers are the main aspect of every profile, and without it, you won’t be able to accomplish anything and its total waste to be on insta.
Coming back to Instagram, it is a visually focused network and has undergone numerous alterations in recent times; most notable ones are stories, live videos, new filters, video views etc. Instagram continued to thrive.
There is a massive competition for gaining attention on Instagram.
Since the beginning, it has enabled diverse companies to promote their products and services without spending huge chunks of money on useless advertisements, and marketing campaigns to get the best results.
With time brands have learned to tap its power. It has proven to be the future platform for marketing.
What is marketing actually …
Marketing is about reaching to the potential customers and influencing them to call to action.
To do so, it is imperative to know where your customers are spending most of their time? Which platform do they love the most?
My answer is Instagram as it is the most widely used platform for the marketing purpose.
Your answer might be different but doesn’t matter as everybody has common goals in relevance to social media.
A recent study by Forrester research proved that instagrammers were 58 times more likely to comment, like and share the posts of brands as compared to the Facebook users and 120 times more than the Twitter users.
Isn’t it the strong point to get shifted to Instagram?
Instagram proves itself to be the best social media and mobile platform for the brands to reach a broader audience that is willing to buy their products and services.
If your brand is not on Instagram, then you are missing out on something very significant.
Nowadays people crave for the visual content to share their stories, experiences, and reactions to drive more engagement and no one can do it better than Instagram as it can highlight visual content in a best possible way.
To capture the attention of the audience, you need to stay active and get more indulged with the audience. Thus, it is crucial to be present on this platform.
Influencing is the key.
Instagram is a simple application yet the most powerful of all. It’s best for the people who want to connect with the brand and get more intimate with it.
Various companies are leveraging from Instagram in a right way and fulfilling their vision.
Harnessing the power of this platform by using its tools ranging from hashtags to filters, developing an impressive reputation for the brand and drive more traffic to your brand’s website. Enhance the visibility of your brand seamlessly by sharing it on Instagram and get in touch directly with potential customers via comments and automatic Instagram likes.
Other social media sites like Facebook and YouTube still lead regarding a number of active users, but Instagram holds its firm place as its influence is rapidly on the rise.
If you are still not persuaded with the potential Instagram holds for you then take a look at this eloquent infographic by Digi smm to know more about the power and influence of this social media network.